In recent years, people’s dietary preferences have changed significantly. According to Michael Murray — an expert in naturopathy and phytotherapy. He is author of more than 30 books on healthy living — including the Encyclopedia of Natural Medicine — and a leading specialist in dietary supplements, the growing popularity of personalized nutrition is one of the key health trends of 2026.

Personalized healthy eating: what is it?

Health trends

According to Dr. Murray, the core principles of a healthy diet focused on natural foods and reducing refined products are based on personalized diet plans. Essentially, it is a balanced healthy lifestyle without extremes — emphasizing comfortable, sustainable eating habits with a focus on functional foods, particularly organic specialty flours such as rye and amaranth flour.

These flours enrich the diet with vitamins, minerals, and dietary fiber that supports optimal gut function.

Over the past decade, awareness of the importance of gut health has grown substantially. The gut plays a crucial role in immune function, brain performance, and overall psycho-emotional well-being. That is why a healthy diet today includes foods rich in prebiotics and probiotics, dietary fiber, natural enzymes and bioactive compounds.

These nutrients help stimulate the production of signaling molecules that maintain the integrity of the intestinal barrier, optimize neurotransmitter balance, and regulate insulin sensitivity.

The American healthy food expert highlights that camelina, sesame, black cumin, corn, and other specialty flours support the production of GABA (gamma-aminobutyric acid) in the gut. They act as a substrate for beneficial bacteria and contain glutamic acid.

The gut microbiota processes flour components and releases GABA. It is a neurotransmitter and natural muscle relaxant. This compound helps to support emotional balance, regulate hormonal levels, improve stress resilience and strengthen the body’s defense against viruses and bacteria.

While in 2024–2025 healthy lifestyle enthusiasts focused primarily on dietary supplements, vitamins, and over-the-counter pharmaceutical products, in 2026 the trend has shifted toward natural functional foods/ They help to control appetite, improve insulin resistance, support detoxification and promote sustainable weight management.

Unlike synthetic pharmaceutical products, natural foods are generally well tolerated and do not produce unwanted side effects.

Regular consumption of low-fat organic flour made from oilseed cake or nuts may help support healthy weight control and reduce the risk of obesity/ It one of the most widespread health concerns among modern men and women.

CraftOil organic functional flour – an essential component of a healthy diet

CraftOil offers a wide selection of 100% natural «live» flour made from environmentally friendly raw materials (pressed oilseed and nut cake). Production takes place in certified stainless steel mills approved for food use. Available products include milk thistle flour, black cumin flour, black and white sesame flour, milk thistle meal, mustard powder and almond flour. All products are freshly milled on the day of order, packaged in eco-friendly kraft paper bags and shipped worldwide.

Trend flour

CraftOil flour and premium raw oils are organic products rich in vitamins, minerals, fiber and other biologically active compounds essential for optimal body function.

To find the right product for your personalized nutrition plan, submit a request on the CraftOil website today.

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